Calgary Analytica chris@calgaryanalytica.ca

STR Intel Report · $349

Know what a property earns on Airbnb before you buy it.

A report built for one decision: this property, this configuration, in this Calgary community. Real comps from listings already operating there — not city-wide averages — delivered in 48 hours.

Public calculators blend empty-calendar new listings into their averages and can make a strong community look like a dud. In one recent report, the community-average view said Airbnb underperforms long-term renting by 3% — while the client's exact configuration, benchmarked against proven local operators, grossed a 65% premium. The difference was segmentation, not optimism.

What's in the report

The short answer up front — the five numbers that decide it, on page one.
Proof it works there — the strongest listing already running your exact configuration in that community, with its track record.
The full comp set — proven performers separated from empty-calendar new entrants, with links so you can verify every one.
Three revenue scenarios — ramp-up year, established, and top-operator bands built from local comps, not projections.
Seasonality — what winter actually does to rates and occupancy, from months of weekly tracking.
The long-term rental comparison — the occupancy where Airbnb beats just renting it out — gross AND after operating costs. Sometimes the answer is "don't." You get that answer too.
Supply warning — how many new listings entered the community recently, and who's behind them.
What it takes to compete — the amenity, pricing, and minimum-night patterns of the community's top earners.

From a recent report

Prepared for a broker's investor client evaluating a duplex with a legal basement suite. Client details withheld.

The short answer
The community has 25 active Airbnb listings — and one property already running exactly this model, with 331 combined reviews.
Run as two listings, the property earns roughly $356/night combined at proven-operator level.
Realistic gross: ≈$4,000/mo in a ramp-up year, ≈$5,700/mo established.
The same property rents long-term for ≈$3,440/mo. Airbnb wins on gross above ~32% occupancy — true parity after operating costs is closer to 40–45%.
Caution flag: 7 new listings entered the community since mid-May, most from one property manager. Incumbents are booked; new entrants are queuing.

Pricing

Single report$349

One property or configuration, one community. Delivered as a print-ready report within 48 hours.

Broker 3-pack$750

Three reports, co-branded "prepared for your client" with your name on the masthead. Win the investor before the showing.

Buying the property and want help launching the listing? The report fee is credited toward a launch-setup engagement.

Where the numbers come from

This is built on the same rental dataset behind calgarypulse.ca: every active Calgary Airbnb listing tracked weekly since February 2026 — nightly rates, forward bookings, reviews, amenities — alongside weekly long-term rental listings for the other side of the comparison. Every report states its methodology and its limits: occupancy proxies are disclosed, asking rents are labeled as asking, and small comp sets are flagged instead of hidden. If the honest answer is "long-term renting wins here," that's the report you get.

Weighing a specific property?

Send the community (or address) and the configuration. Report in your inbox within 48 hours.

Order by email — $349

Payment after a quick scope confirmation — no charge until we've agreed the report can answer your question.